2 min read

Is this Email Too Long? (A Quick Marketing Lesson on Readers and Persuasion)

How long should my content be?

1 min read

Building a Top-Performing Campaign from Scratch

What’s the secret to making high-value, automated marketing campaigns that get results for financial advisers?

2 min read

How to Use Video to Be Magnetic to Prospects and Clients

Video is everywhere you look online.

4 min read

How Should You Approach Negative Responses to Your Marketing?

The following is based off of an interaction we had with one of our Snappy Kraken members.

2 min read

Behind the Campaign: Retiring in Uncertain Times

“Strategy is about making choices, trade-offs; it’s about deliberately choosing to be different.” — Michael Porter

1 min read

[NEW] Lead Generation Campaign | Retiring in Uncertain Times

Many Americans are facing uncertainty when it comes to retirement.

3 min read

How to Revive Prospects with the Simplest Email Ever

What if we told you that there’s no such thing as a dead prospect?

3 min read

HELP! A Simple Framework to Get Better Email Engagement

Picture this. You sit down to craft the perfect email to send to your existing and prospective clients.

2 min read

5 Easy Video Editing Tools to Help You Add Extra “Wow”

Let’s make this quick.

2 min read

Digital Marketing for Financial Advisers: 2020 Half-Time Report

The first half of 2020 surprised all of us. Things have changed across many different sectors.