A million dollars.
It sounds like a lot of money, and many of us grew up with the idea of trying to save $1 million to retire as millionaires.
In 2021, $1 million doesn’t go as far as it used to.
But how far does it go?
This Visual Insights Newsletter helps answer that question, with up-to-the-minute research and interactive features designed to engage your prospects and clients.
Your clients and prospects will be able to see how far $1 million could go for 3 different growth scenarios in all 50 states, along with 7 additional factors that determine how long their nest egg could last.
You can add your own personal touch in the customizable Financial Lesson.
More about this campaign:
Title: How Far Could $1 Million Go in Retirement?
Type: Visual Insights Newsletter
Description: This Visual Insights Newsletter offers clients and prospects an interactive map along with 7 additional factors that determine how long a $1 million nest egg could last in retirement.
Target Audience: High-Net-Worth clients, prospects, and investors.
Primary Outcome/Action: Engagement – Opening the emails and consuming the content on the page.
Secondary Outcome/Actions: Asking a question, signing up, sharing, forwarding email, etc.
Running Time: 21 days.
We realize your HNW audience likely has a retirement savings goal higher than $1 million. Yet it’s a useful number for illustrating and comparing some important points for them to consider — especially if they haven’t updated their savings goals in a while.
This campaign could be the wake-up call that prompts them to add more padding to their nest egg.
Want to see all the work that goes into a Visual Insights Newsletter, check out our recent episode of Behind the Campaign about them.
To find out more about how Snappy Kraken can fit into your marketing strategy, click here to see a demo.
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