Retirement can trigger all sorts of emotions for people.
For some, there’s anxiety around having enough money or losing their purpose.
Others love the idea of not being tied to the shackles of a 9 to 5 – having the freedom to do what they want.
The reality is that retirement can look very different these days.
People no longer have to settle for the golden handshake and be put out to pasture.
They can fill their life with things they’re passionate about – including work.
That work can look totally different to what they’ve spent their life doing. They can consult, start a small business, work part-time or learn something completely new.
There really are no rules to retirement these days, and this month’s Visual Insights Newsletter – Creative Alternatives to Traditional Retirement – will shed light on an alternative view.
More about this campaign:
Title: Creative Alternatives to Traditional Retirement
Type: Visual Insights Newsletter
Description: A series of emails and social media posts that highlight the alternatives to traditional retirement.
Target Audience: Clients and prospects.
Primary Outcome/Action: Encourage prospects and existing clients to reach out and book an appointment with you to discuss their retirement options.
Running Time: 21 days.
Want to see all the work that goes into a Visual Insights Newsletter, check out this episode of Behind the Campaign about them.
To find out more about how Snappy Kraken can fit into your marketing strategy, click here to see a demo.
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