There are 2 big categories when it comes to getting marketing done:
- You have the exhausting way
- You have the deliberate way
We get it!
Nobody wants to do it the exhausting way. It just happens.
You’ve got a lot going on: regular business operations, serving clients, and…just life in general.
Between everything that needs your attention, it can be easy for marketing to take a backseat…
…until the pressure comes on to “pick up marketing again.”
That’s when it happens–the random acts of marketing.
The spray and pray marketing.
In other words, the exhausting way.
It’s not a fun cycle.
It definitely soaks up a lot of time. And it can eat up a lot of money.
Even with all the grit and determination, you may not even experience the results you hoped for.
If this sounds like you, check out the presentation below. Read more