[NEW] How AI Is Changing Fraud (and What to Do About It) - Visual Insights Newsletter Marketing Campaigns For Financial Advisors

This Visual Insights Newsletter, How AI Is Changing Fraud (and What to Do About It), spotlights the alarming rise of AI-driven scams.

From voice cloning to deepfakes to phishing that’s almost impossible to detect. It walks readers through five sneaky scam tactics and gives them simple, actionable ways to protect themselves and their loved ones.

The campaign is equal parts education and empowerment. It positions advisors as proactive protectors of more than just financial assets.

Launching this puts advisors at the center of a higher-stakes conversation: one that goes beyond money and touches on trust, safety, and peace of mind.

Key Marketing Takeaways:

• Timely & Emotional Hook: AI is everywhere. This campaign taps directly into growing concerns around digital safety, creating urgency and relevance.
• Conversation Starter: The content is built to spark interaction, with follow-up emails and social posts designed to encourage replies and sharing.
• Human Angle: It goes beyond financial strategy to address personal vulnerability, making the advisor feel more like a protector and guide.
• Differentiator: Most advisor aren’t talking about this. Launching it helps you stand out as forward-thinking and tuned into your clients' real-world concerns.

Content Takeaways:

• Voice Cloning Scams: Scammers can mimic loved ones with just a few seconds of audio. The fix? Use safe words, double-check calls, and pause before acting.
• Deepfakes: Not everything you see is real. The content teaches people to cross-check emotionally charged media before reacting or sharing.
• Phishing 2.0: AI-generated emails and texts look legit. Readers are shown how to spot red flags, verify info, and avoid snap decisions.
• Fake Websites: These scams mirror real company sites. The takeaway? Type URLs directly, check for odd spellings, and slow down.
• Hyper-Personalized Scams: Scammers scrape social media to create targeted attacks. The newsletter encourages smarter sharing and stronger privacy settings.

The financial lesson at the end connects the dots. It reminds readers that awareness is part of a strong financial strategy, and that advisors can help build the full picture.

This campaign provides content over 21 days.

Each Visual Insights Newsletter campaign delivers the following:

• Landing Page with Email Capture Form
• Promotional Emails
• Confirmation Email
• Follow-Up Email
• Social Media Posts

Personalize this campaign to engage and entertain your clients & prospects now!

More About This Campaign:

Title: How AI Is Changing Fraud (and What to Do About It)

Type: Visual Insights Newsletter (VIN)

Description: This Visual Insights Newsletter spotlights the alarming rise of AI-driven scams

Primary Outcome: To increase engagement and new subscribers

Target Audience: Clients and prospects

Running Time: 21 days

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