[NEW] AdBoost Tax Leaks Lead Generation Quiz

Attract fresh prospects by offering a compelling downloadable tool through a campaign that includes a lead-capture landing page, prospecting emails, social media posts, and optional Facebook ads. Consider personalizing the download follow-up emails to engage with prospects.

Get prospects who are looking to save money on their taxes with a simple quiz.

Many people are paying more tax than they need to without even realizing it. 

Help prospects discover expensive hidden tax leaks and how to turn them into powerful tax savings opportunities with a free quiz titled: Where Are Your Hidden Tax Leaks? 

The quiz reveals five areas where prospects could have tax leaks – these include:

• Letting tax-deferred savings slip
• Missing the opportunity to maximize a tax bracket
• Owning the wrong investments in the wrong places
• Giving away gifts
• Being a big tax target in retirement

The answers to the quiz are designed to be “precisely vague” by providing good advice, but opening a loop with critical questions that the prospect must work with you to resolve.

Drive traffic to your offer with prospecting emails, social media posts, and optional Facebook ads. 

The campaign copy builds urgency by highlighting that tax laws change frequently and often without warning, and some of the opportunities to save money can be time-sensitive.  

We help you continue the conversation with prospects, bringing them deeper into the awareness funnel. 

The follow-up emails position you as the right source for help and offer a free appointment to discuss their questions. 

Prospects who have immediate needs are encouraged to request an appointment with you, bringing these digital prospects right into your office. 

The campaign delivers the following:

• 4 ads that point to the quiz landing page
• 1 landing page offering the quiz while capturing a prospect’s name & email address
• 1 opt-in confirmation email
• 2 opt-in follow-up emails
• 1 confirmation page where motivated leads can request a free chat with you
• 1 appointment confirmation page that points to your website
• 1 appointment confirmation email

Title: AdBoost Tax Leaks Lead Generation Quiz

Type: Lead Generation Campaign

Description: Attract fresh prospects by offering a compelling downloadable tool through a campaign that includes a lead-capture landing page, prospecting emails, social media posts, and optional Facebook ads.

Running Time: 4 weeks.

Target audience: New leads

Primary campaign outcome/action: Fill out the quiz

Secondary campaign outcome/actions: Book a calendar appointment or reach out to the advisor. Get noticed and earn contacts.

Cold to Gold Stage: Build credibility, Start a conversation

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