UPCOMING WEBINAR
From Client to Advocate: Creating Loyalty That Lasts
Landing a new client as a financial advisor is just the beginning. True growth and sustained success come from what happens next—how thoughtfully and consistently you communicate, engage, and deliver ongoing value.
Research shows that consistent, personalized communication significantly impacts client confidence and loyalty. In fact, 88% of clients say increased frequency or personalized communication enhances their confidence in their advisor, and 89% indicate it would increase their likelihood of recommending their advisor to family and friends. Conversely, 72% of clients reported firing their advisors due to infrequent communication.
As a marketing automation solution designed specifically for financial advisors and firms, we empower you to deliver meaningful, personalized communications automatically. In today’s world, where economic uncertainty, seasonal fluctuations, and personal client circumstances are constant factors, future-proofing your advisory practice with advanced automated communication solutions has never been more critical.
This session will explore how to leverage marketing automation to maintain and deepen client relationships through thoughtful, consistent engagement, regardless of external conditions or personal client circumstances.
✅ What You’ll Learn:- Effectively segment your clients for tailored, personalized outreach
- Use automation to deliver thoughtful communications that resonate during tough economic or personal times
- Convert consistent client satisfaction into enthusiastic advocacy and referrals
Ensure your clients feel seen, supported, and valued—securing loyalty and advocacy even in challenging times.
Reserve Your Spot Today!
Register for the webinar on May 21st @ 2pm ET
Who Should Attend
Firm Leaders & Executives
Explore how scalable communication strategies can deepen client loyalty and unlock a steady stream of organic growth through referrals—especially in times of uncertainty.
Financial
Advisors
Want more referrals from existing clients? Learn how consistent, personalized communication builds trust—and turns satisfied clients into your strongest advocates.
Marketing Professionals
See how to craft automated, segmented campaigns that not only keep clients engaged but also inspire them to refer your firm to friends and family.

MEET THE HOST: ROBERT SOFIA
Robert Sofia is the Chairman and CEO of Snappy Kraken, the most awarded marketing platform for financial advisors. With nearly two decades of experience, he has worked with thousands of financial services companies and authored four books, including the bestseller Blend Out – How Advisors Can Market Like The Greatest Brands In The World. His insights have been featured in Forbes, INC, and The Wall Street Journal.
A dynamic public speaker, Robert has delivered hundreds of keynotes and presentations for major organizations such as Ford Motor, Adobe, TD Ameritrade, and Schwab. Renowned for his expertise in marketing and branding, he continues to shape the way financial advisors connect with their audiences and grow their businesses.