28 Jun, 2022 • BY Nicolle
In this very special episode of Steal My Strategy, we're republishing with permission an episode of the Standard Deviations Podcast.
A weekly show hosted by Dr. Daniel Crosby, a psychologist and New York Times bestselling author who looks at money, mind, and meaning through a psychological lens.
In this episode, he interviews Robert Sofia, CEO of Snappy Kraken and host of Steal My Strategy.
They discuss marketing concepts and how they hold up through a psychological lens.
It was too good not to share.
Subscribe on Apple Podcasts, Spotify, Google Podcasts, Amazon Music and Audible, or wherever you get your podcasts.
We explore:
- How to get attention in a way that doesn't fall flat or come across as precious, corny, or insincere. Ultimately building familiarity without becoming too repetitive.
- The one big promise financial professionals can tell their clients they will deliver on.
- How to craft irresistible offers that your clients and prospects can't refuse.
- The crucial steps advisers can take to both be trustworthy and reach their target market.
- Why you can't rely on trust to scale your business.
- And so much more!
Dr. Daniel Crosby Links to Check Out:
- Standard Deviations Podcast
- Dr. Daniel’s Books
- YouTube Channel
- Connect on Twitter
- Connect on LinkedIn
Wondering if Snappy Kraken is right for you?
Done-for-you content
Easy Automation
Proven Results
