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[NEW] Prospect Engagement Campaign | Women’s Money Blocks

22 Aug, 2022 BY Nicolle

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Highlight the benefits of financial empowerment for women with this email-based campaign that educates, informs, and engages prospects on your list.

Connect with women who find talking about their finances daunting 

When it comes to money, many women feel:

  • Afraid to ask “stupid” questions or are not sure what to ask
  • Money is a taboo topic 
  • Overwhelmed by the options and questions

These “money blocks” stop many women from getting the answers they need to feel confident about their finances. 

This new lead qualification campaign for women offers a free 1-on-1, Financial Empowerment Session with you. 

This session will help prospects overcome any money blocks they may have. 

This campaign will help you continue the conversation with prospects and bring them deeper into the awareness funnel. 

Emails position you as the right source for help and offer a free appointment to discuss their financial questions. 

Prospects who have immediate needs are encouraged to request an appointment with you, bringing these digital prospects right into your office.

 The campaign publishes content over 6 weeks and includes:

  • 5 emails promoting the value of your advice
  • 1 appointment page where motivated leads can request a free chat with you
  • 1 appointment confirmation page that points leads to your website
  • 1 appointment confirmation email that confirms the request was received

Use case: As this campaign is targeted at women we advise that you only send it if you have segmented your list. 

This campaign is specifically designed for Snappy Kraken members using the AdAboost Online Advertising Program.

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Title: Women's Money Blocks

Type: Prospect Engagement Campaign

Description: Highlight the benefits of financial empowerment for women with this email-based campaign that educates, informs, and engages prospects on your list.

Cold to Gold: Build Credibility and Start Conversations

Target Audience: Prospects and Women

Primary Outcome/Action: Booking an appointment.

Running Time: 6 weeks

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To find out more about how Snappy Kraken can fit into your marketing strategy, click here to see a demo.

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