Can the Phone Number Be Required on a Form Submission/Landing Page?

Requiring a Phone Number Immediately Often Leads to Form Abandonment, and Then You Don't Get a Chance to Collect Any Contact Information

The short answer is no, but this is actually by design.

Each campaign landing page sequence is intentionally designed to attract a new lead or motivate a prospect to continue moving through the marketing funnel. Requiring a phone number immediately often leads to form abandonment, and then you don't get a chance to collect any contact information.

Our team has designed the opt-in process to start with just the name and email. Then, immediately popup a Tripwire Page that will ask for the contact phone number or continue to redirect them to an appointment page. Some of the landing pages do ask for a phone number; it depends on the call to action related to the specific campaign.

Check out this video to learn more about our lead nurturing process: