Educate readers on the pitfalls of emotional investing by examining historical examples of fear and greed fueling poor decisions and leading to massive market losses.
Offer straightforward strategies to overcome knee-jerk reactions, mute fear and greed, and make more rational long-term choices to grow wealth steadily over time.
For current clients, it can serve as a reminder to tune out short-term noise, stick to their financial plans, and contact you if they need guidance when emotions run high.
Investing based on emotions like fear and greed can be disastrous for portfolio returns, as evidenced by major market events like the dotcom crash, 2008 financial crisis, and recent crypto bubble.
In this issue of our Visual Insights Newsletter, you'll walk through decades of market history to showcase times when investors made rash decisions driven by panic or euphoria. By succumbing to fear and greed, they often ended up buying high and selling low.
The key is to recognize these natural but dangerous instincts. You'll provide tips to overcome the urge to react, avoid constant portfolio checks, take a long view, and make more prudent choices that allow wealth to compound over a lifetime.
This campaign provides content over 21 days.
The Financial Lesson offers valuable advice and can be quickly customized to add your personal spin.
Our Visual Insights Newsletter series offers interesting and entertaining insights on current topics designed to help you wow clients and nurture prospects. Each issue is backed by research and designed to be highly shareable.
To increase engagement and new subscribers, each Visual Insights Newsletter is just one piece of a larger campaign meant to dazzle readers while informing them — quickly. It includes landing pages and social media promotions to help you build a bigger email list and get the word out about your firm.
This campaign can be sent to clients, prospects, friends, and anyone who enjoys receiving interesting content. It’s our most versatile campaign!
Each Visual Insights Newsletter campaign delivers the following:
Personalize this campaign to educate, entertain, and inspire your clients & prospects today!
Title: How Fear and Greed Kill Returns
Type: Visual Insights Newsletter (VIN)
Description: Educate readers on the pitfalls of emotional investing by examining historical examples of fear and greed fueling poor decisions and leading to massive market losses
Primary Outcome: To increase engagement and new subscribers
Target Audience: Clients, investors, pre-retirees, and prospects
Running Time: 21 days
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