It was the best of deals; it was the worst of deals.
It was… taking a long time.
After weeks of grandstanding, posturing, and wrangling, it appears that a bipartisan infrastructure deal that both parties can live with is in the works.
Which means it’s time to give your clients and prospects your perspective on the potential bill.
Our latest timely email, A Tale of Two Deals, is packed with the hard data about a couple deals sitting in Congress right now, what kind of timeline folks can expect, and what the deals mean for their wallets.
Title: A Tale of Two Deals
Type: Single-Topic Email
Description: This email provides perspective on the Infrastructure Deal and American Families Plan that are currently hanging out in Congress.
Target Audience: Clients & Prospects
Primary Outcome/Action: Help your contacts understand where the potential legislation is at and what it will mean for their bank accounts.
Running Time: Single email
Timely emails present an easy, low-stakes way to maintain a relationship with your list of prospects and clients.
They make a difference!
Here are some of the results from our Weekly Crisis Emails that advisers used during COVID.
Check out more feedback and comments from advisers here.